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Opinion | Turns Out, G.D.P. Doesn’t Buy Happiness

Posted on April 30, 2025

There is also evidence that when people offer their life evaluation score, the framing of the question can prompt them to fixate on wealth and status over other aspects of well-being. That risks stacking the deck: If life evaluation is, in effect, another way of measuring economic prosperity, it is neither surprising nor illuminating that the rankings of the World Happiness Report loosely correlate with gross domestic product.

The three of us conceive of happiness — or flourishing — more broadly: as a state of affairs in which all aspects of your life are relatively good, including the social environments in which you live. If we were to examine not just life evaluation but also relationships with family members and friends, community and political participation, health, prevailing emotions, a sense of life’s purpose, feelings of financial security and so on, we could better understand what it means to live a good life and how governments and international institutions can help make people happier.

On Wednesday, we are publishing a substantial body of research — dozens of academic papers, including a high-level overview of the results in the journal Nature Mental Health — based on the first year of data from our Global Flourishing Study, a five-year project that poses more than 100 questions to more than 200,000 people across 22 countries on six continents. Combining answers to questions regarding several domains of well-being — health, happiness, meaning, character, social relationships and material prosperity — we calculated a composite flourishing score for each country.

Our findings present a different picture of global well-being. As expected, Sweden, for example, had high scores for life evaluation, behind only Israel, another typical standout in the World Happiness Report. When we widened the aperture, however, the picture changed: Sweden had only the 13th-highest composite flourishing score, essentially tied with the United States, and considerably lower than Indonesia, the Philippines and even Nigeria, whose 2023 gross domestic product per capita was just under 2 percent of America’s.

Across the whole sample of 22 countries, the overall national composite flourishing actually decreased slightly as G.D.P. per capita rose. The only high-income countries that ranked in the top half of composite flourishing were Israel and Poland. Most of the developed countries in the study reported less meaning, fewer and less satisfying relationships and communities, and fewer positive emotions than did their poorer counterparts. Most of the countries that reported high overall composite flourishing may not have been rich in economic terms, but they tended to be rich in friendships, marriages and community involvement — especially involvement in religious communities.

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